UPCOMING EVENTS

The BMC faculty provide ICF Levels one, two, three and CCE coach training programmes globally both face-to-face and via an interactive webinar. We also specialise in executive, leadership and organisational coaching for individuals and teams. All of our programmes are delivered in an innovative experiential style.

                              

Sameera Ahmed Ali Baba BSc MCC ACTC MCS CSS SP ESIA ICP-ACC SHRM-CP

BSc MCC ACTC MCS CSS SP ESIA ICP-ACC SHRM-CP

Executive, Team & Group Coach, Trainer & Facilitator, Mentor Coach, Coach Supervisor, Leadership Developer, Author, Creator of iReflect

 

Meet Sameera

Sameera Ahmed Ali Baba is a Bahraini executive, team & group coach, coach supervisor & trainer, Chief Initiatives Officer of Mubadara for Business Consultancy & creator of the iReflect coaching tools. She is the only Bahraini & GCC national coach to hold set of ICF & EMCC credentials. She partners with leaders, teams & practitioners to pause, hold up a mirror & turn insight into meaningful action. Expect energy, warmth & a creative tools that opens the conversation you didn’t know you needed.

 

Qualifications & credentials

Sameera holds a BSc in Marketing & Management from the University of Bahrain & a Professional Diploma in Positive Health from RCSI, Dublin. She is an ICF Master Certified Coach (MCC), holds the ICF Advanced Certification in Team Coaching (ACTC), the ICF Mentor Coach Specialization (MCS) at ACC, PCC & MCC levels, & the ICF Coaching Supervisor Specialization (CSS). With EMCC, she is a Senior Practitioner (EIA) & an accredited Coach & Mentor Supervisor (ESIA). She is also an ICAgile Authorized Instructor & Professional Agile Coach (ICP-ACC), a Scrum.org Professional Scrum Master I & II & Product Owner I, & certified in EQ-i 2.0 & EQ 360 (MHS). She is currently completing CIPD Level 7 & the HRCI aPHR.

 

Experience & expertise

Sameera’s career spans more than 27 years across business development, marketing, consultancy & learning, including senior roles at the Bahrain Institute of Banking & Finance (BIBF) & managing Tamkeen’s Training & Education Programme. Today she is a Leadership Development Specialist at Bapco Energies, where she conducts leadership gap analysis, designs development solutions & leads the design & implementation of the organisation’s coaching culture project. Since 2013 she has led Mubadara, designing & delivering coaching, facilitation & development programmes for clients across the Gulf.

She has delivered more than 1,300 workshops, trainings & seminars to over 20,000 people worldwide.

 

Approach & areas of focus

Sameera brings a creative, reflective & practical approach to executive, team & group coaching, training, Mentor Coaching & supervision. Her practice draws on the Enneagram (six 60-hour Consciousness Academy programmes, International Enneagram Association), emotional intelligence, positive health (RCSI), agile ways of working & mindfulness. She treats every participant as a reflective practitioner & makes learning visual & hands-on. Expect picture cards from her iReflect decks, metaphors that stick & the occasional cake that turns out to be about leadership. She cares deeply about growing Gulf talent, especially graduates & nationals stepping into their first professional roles.

 

Speaking, writing & creative tools

Sameera creates interactive spaces where professionals learn by reflecting, playing & doing, & speaks for coaching communities across the Gulf, including ICF chapters. She is co-author of Creative Reflective Practice with Dr Clare Beckett-McInroy, & a contributing author of DNA of Development. She created iReflect, a growing collection of picture-based reflection card decks, including On Holding a Mirror, On My Pathways & Cakes, used by coaches, trainers & supervisors to open reflective conversations.

 

Leadership & contribution

Sameera served as President of the ICF Bahrain Chapter (2018–2020) & spent eight years on the board of the Bahrain Society for Training & Development as Director of Professional Development Programmes (2012–2020). She sits on the Advisory Committee of the Bahrain Society for Human Capital Development (BSCM) & is a member of ICF, EMCC, the Association for Coaching & CIPD. As a volunteer, she has delivered more than 150 personal & professional development programmes to over 4,000 people.

 

A little more about Sameera

Coaching hours

5,000+

Workshops delivered

1,300+, & counting

People reached

20,000+ worldwide

Years in the field

27+, & still learning

A Bahraini first

Only GCC national with the MCC ICF & EMCC credentials

Signature tool

iReflect tools & techniques

Giving back

150+ volunteer programmes

Languages

Arabic & English

Away from work, you’ll find her designing the next creative tool for coaching & facilitation, drawing on her training as a meditation teacher, & championing programmes that help graduates & nationals across the GCC find their footing. Her curiosity goes wherever she does, whether she’s coaching an executive, supervising a fellow coach or asking what the picture in your hand is really saying.

 

Connect with Sameera

Explore coaching, supervision, training,  iReflect tools  and arrange a conversation with Sameera via [email protected].