The BMC faculty provide ICF Levels one, two, three and CCE coach training programmes globally both face-to-face and via an interactive webinar. We also specialise in executive, leadership and organisational coaching for individuals and teams. All of our programmes are delivered in an innovative experiential style.


Train the Trainer


The BMC bespoke Instructional Design and Training Delivery with DNA and ROI Evaluation (Train-the-Trainer) programme is Accredited by Association for Coaching International (AC).


Professional Certificate in Coaching with Instructional Design, Training Delivery and DNA (Development Needs Analysis).


This three-module programme is delivered over 7 days within a two-month period in English or Arabic. Participants will have time in between modules to practice their learning and bring back valuable discussion points and reflections.

Programme Content:

Module 1

Designing and Delivering Effective Training Sessions

3 days

Module 2

Running Experiential Training Sessions

2 days

Module 3

Analysing Training Needs and Evaluating Training

2 days

group presentation

Programme Description:

This programme will enable participants to:

    • Analyse gaps in performance within their department or organization

    • Identify training needs based research and analysis

    • Turn specified training needs into learning outcomes

    • Plan, design and/or customize and develop training materials and assessment criteria

    • Develop strategies for engaging, high-energy delivery

    • Create and manage a positive and effective training environment

    • Provide feedback that will enable learners to grow and develop

    • Accommodate different learning preferences

    • Focus on group and one-to-one delivery skills using a range of learning methods and techniques

    • Assess training sessions based on these objectives and outcomes

    • Reflect on professional practice and devise a personal development plan based on this.


    Learning outcomes:

    By the end of this programme, participants will be able to:

      • Use training needs analysis methods to identify performance gaps and training needs

      • Turn specific training needs into strong learning outcomes

      • Plan, prepare, carry out and evaluate effective training sessions using a structured approach and appropriate instructional techniques

      • Identify and correctly use a range of methods and techniques to maximise the retention of learning and create a positive learning environment.